Preloved. Personalised.
Tell us what you want, and an edit will be curated, just for you.
From vetted stores like Sign of the Times, Circa Vintage and Bella Ling in London and Sylk in Manchester.
Authenticated. Quibble-free returns. And no markups.
Join the smartest, most stylish women using Circler.
Create your own store, free. Subscribe for savings, exclusive previews and handpicked recommendations by your stylist, just for you.
Brand in focus: Miu Miu
Established in 1993 by Miuccia Prada as a more accessible and independent outlet for her creativity, Miu Miu is distinct from the refined minimalism of Prada. Today, it is renowned for its playful, youthful, and often provocative designs, appealing to a younger demographic with its experimental silhouettes and bold colour palettes.
It’s about you. Not you too.
Whether you wear Manolos to the gym, or live in your ‘Charlene from Neighbours’ dungarees, you have a unique style. That’s why your edit is curated to you.
Circlers have an eclectic mix in their wardrobes, from Alaïa to Zara. So we offer something for every pocket and occasion. The common thread is quality and style.
Quality is guaranteed, pieces officially authenticated, and returns are possible.
Let your personal stylist give you the ‘red carpet’ treatment. Whatever the day holds for you - lighting up Zoom, meeting a hot date, or sashaying down the supermarket aisle – we’ll help you look and feel your best.
Click on which store you want to shop.
Each curated by stylists and celebrities. All proceeds go to Choose Love.
Shop by Style.
Which style are you? Tap to see pieces in your favourite style.
Boho Femme. Delicate. Romantic. Flowing maxis. Floral prints. Soft tones. Crochet or lace accents. Sandals or ankle boots. Natural fabrics, Favourite brands: Isabel Marant, Chloe, Zimmerman, Ulla Johnson, Self-Portrait and Rixo.Minimalist Androgynous. Simplicity. Neutrality. Clean lines. Muted colours. Versatile capsule pieces, Blurring gendered distinctions. Understated confidence and effortless cool. Favourite brands: Celine, The Row, Jil Sander, Joseph, Sacai and Acne. 
Laid Back. Comfort and practicality for everyday. Relaxed fits, breathable fabrics. Athletic-inspired. Effortless. Focus on functionality, allowing for movement and activity. Favourite brands: Fear of God, Stone Island, Ami Paris, Loro Piana and Moncler. 
Eye-catching. Hollywood allure meets cutting-edge artistry. Bold silhouettes. Luxurious fabrics dripping in embellishments. Unexpected pairings. Figure-hugging designs, Playful textures. Favourite brands: Versace, Balmain, Mugler, Cult Gaia, Dolce & Gabbana.
Rock Chick. Rebellious energy. Leather jackets, ripped jeans, band tees and combat boots. A deconstructed aesthetic. Oversized flannels. A deliberately nonchalant look. Western inspired boots, fringe, and belts. Favourite brands: McQueen, Westwood, Margiela, DSquared, and Balenciaga. Timeless Classic. Polished. Refined. Classic silhouettes. Tailored. High-quality fabrics. Traditional, subtle patterns and palette. Effortless elegance. Understated luxury, and timeless appeal. Favourite brands: Chanel, Hermes, Burberry, Ralph Lauren and Tory Burch.
Your stylist best friend.
Circler is the same service the most stylish women use, including some famous faces. So let your stylist give you the ‘red carpet’ treatment.
It’s simple. You take a quiz, which we use to create your tailored edits, made up of pieces from the best, vetted resale stores.
You can also get picks from your stylist on WhatsApp, and talk to your stylist about anything you need. Including how to put existing pieces together best.
No more standing in front of a mirror, thinking ‘Can I pull this off?’ (‘Please, someone help me - pull it off!’). Your stylist is your coolest friend, the one who’s known you for years, and wants only the best for you. Who knows when you want to shine...and when you just want to get through the day without your skirt falling down.
Our vision of success is you twirling round your bedroom, then gliding out the front door, looking stunning, feeling special.
We choose clothes to fit the price range you’re comfy with. So they’re second-hand? They could’ve been made for you! Timeless classics, fresh out of the box.
Best of all, we make the whole process super-quick and easy. Seriously, you could burn a piece of toast AND de-fluff your Shihtzu in the time it takes to take your quiz. Grab your fluffy Gizmo, girls, and enjoy!
Each piece is a rare treasure; every gem handpicked for you. (Let that sink in for a minute: Never again will you walk into a party to find you’re wearing the same dress as someone way hotter).
Meet Your Stylists
Having graced the glitziest shoots and most fabulous runways, our coterie of stylists are ready to FROW it all away for you. Passionate about preloved, they ‘get’ you, and scour their black books to find the perfect garments to express and elevate your look.
Diana's preferred style is minimalist, with one eye-catching piece integrated into an outfit. It just takes on spash of colour or one accessory to create impact sometimes. Perfection!Paris loves styling women to complement their body-shape, and has an encyclopaedic knowledge of fashion houses. An expert on bags, and she's great at finding the one you want for great a price. 
Vittoria grew up in Italy, with family-owned boutiques. There's not much she doesn't know about fabrics, design, and flattering cuts. Her preferred style is feminine, and a touch of boho. Ines brings a little spice to her styling, with an alluring, eye-catching aesthetic, as well as a passion for streetwear. Her drive comes from styling women to add confidence!
Brand in focus: Ganni
Ganni is a Copenhagen-based contemporary brand known for its playful and effortlessly cool Scandinavian aesthetic. Their designs often feature bold prints, vibrant colours, and unexpected silhouettes, creating a modern and feminine look. Ganni's style embraces individuality and encourages wearers to express themselves through fashion with confidence.
If you subscribe, you get discounts, free shipping on everything, and earn store credit as you save carbon emissions.
And you get a personal stylist on WhatsApp to do all the hunting and rummaging for you.
Because you have better things to do than trawling. We take the slog out of secondhand, so you can focus on your career, family, fun and looking great.
The Inner Circle
Your style + expertise.
Want a dress for a special event, and hate showing your pins? We’ll send you the maxi dress of your dreams.
Need an outfit for an important work meeting, and want it to make a statement? We’ve got you.
Third date and need to look sexy but comfortable (no tight waists please - I want room for pudding)? Back in a jiffy with some excellent suggestions.
Where it all began
The idea for Circler came whilst in Bay Garnett’s kitchen, listening to her talk about the “hunting and rummaging” that goes into finding the perfect preloved piece.
A lightbulb moment! If the “Queen of Secondhand”, ex-Contributing Editor of British Vogue, and pioneer of preloved, Bay Garnett, found it hard to shop secondhand, other women must do too.
So if you actually like spending hours trawling for that needle in the haystack, we’re not for you. But if you’ve a million better things to do, then you’re a Circler, and we’re for you.
Your personal store is unique to you, because it’s built around your style, size and budget. Every recommendation we make, and style tips, are unique to you.
Preloved just got personal.
